The Montepulciano grapes for this Magenta grow on the chalky clay hills around Lanciano, some 200 meters above sea level. Here, the ten- to fifteen-year-old vines face the southern sun. To preserve that characteristic freshness and tension, the harvest takes place in early October, slightly earlier than for the full-bodied red wines. In the cellar, it begins with a cold start: the skins are steeped in the juice for twelve hours at a low temperature (10°C). This releases the beautiful color and fruity aromas. After a gentle pressing, the wine ferments quietly in cool tanks, without heavy oak aging, to preserve its fresh and pure character.